I had to persuade a dog to swallow a pill. I twittered for advice and I got suggestion after suggestion. Most of them didn't work. 'Put the pill in the sausage. ' No - that doesn't work. 'Cheese. ' No. Then someone said: 'You wrap it in butter and it will slide down. ' I tried it and it worked! And I'd learnt how to give a pill to a dog through the magic of Twitter.
When our governments want to sell us a course of action, they do it by making sure it's the only thing on the agenda, the only thing everyone's talking about. And they pre-load the ensuing discussion with highly selected images, devious and prejudicial language, dubious linkages, weak or false 'intelligence' and selected 'leaks. '