The conduct of schools, based upon a new order of conception, is so much more difficult than is the management of schools which walk the beaten path.
Marketing is about innovation.
Marketing's job is never done. It's about perpetual motion. We must continue to innovate every day.
You can't sell anything if you can't tell anything.
Whether B2B or B2C, I believe passionately that good marketing essentials are the same. We all are emotional beings looking for relevance, context and connection.
You have to tell a story before you can sell a story.
Be where the world is going.
Every man has a lurking wish to appear considerable in his native place.
Today, where you come from seems less and less important, as globalization is the new order. I prefer the old world.
I think the irony of modern life is that our data, our highly personal information, has been taken from us, but in many cases it was given away freely by us. We willfully, consciously or unconsciously, acquiesced and gave it away for a new app, you know? For the products that we have. We didn't read the fine print, or don't even really care and didn't really check to see if we could opt out. No one had to steal it from us.
You learn who your friends are when the sh-t hits the fan.