Liberalism seems to be related to the distance people are from the problem.
It has been found that the less an advertisement looks like an advertisement and the more it looks like an editorial, the more readers stop, look, and read.
The best ideas come as jokes. Make your thinking as funny as possible.
The more informative your advertising, the more persuasive it will be.
You can't save souls in an empty church.
First, make yourself a reputation for being a creative genius. Second, surround yourself with partners who are better than you are. Third, leave them to go get on with it.
The best idea is the simplest.
I like fireworks too, but I set them off in gardens or kebab stands. I never set fire to my own house.
I started out in a heavy metal band with a guy who could really play guitar, and I thought the only thing missing from Guided By Voices was a lead guitarist. In the early days, I would bring people in just to play leads, like Greg Demos and Steve Wilbur.
People think I'm crazy to put myself through such torture, though I would argue otherwise. Somewhere along the line we seem to have confused comfort with happiness. . . Dostoyevsky had it right: 'Suffering is the sole origin of consciousness. ' Never are my senses more engaged than when the pain sets in. There is a magic in misery. Just ask any runner.
I want to rebuild America.