I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they … - Seth Godin

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Quote of the day

In wartime, truth is so precious that she should always be attended by a bodyguard of lies.

Seth Godin

I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third space. It's not work, it's not home. That's one of the engines of its spread. But at the same time he was doing that, he bet the farm to open more and more stores in any given town, and making it ubiquitous made it much easier to say to your friend, I'll meet you at Starbucks.

Decision, Farm, Home, Same, Space

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