The first time I ever saw people of any color was when D-Day left from my hometown in England, to go and free Europe from the war. And there was every color you could imagine, and I'd not seen that in England.
Everybody wants to matter. And that's the sales pitch. So all you have to do is go out and, you know, buy some new kind of newfangled hybrid car or agree to raise taxes or, if you go to the store, buy everything and anything with a green label on it and you are saving the planet.