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But if I can be convinced and then through the work that we do together, the orchestra can really be convinced of the big sweep of that communication that the piece suggests, then the audience will get it and it will be a good experience for all of us.

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Jim Cantalupo

You have got to have discipline and focus - on the customer and how you run the business.

Customer, Discipline, Focus, Run, Running
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We cover hamburgers, chicken, veggie burgers, salads, we've got a pretty broad range. To me, McDonald's isn't only about the food. It's about the prices, it's about the way we eat.

Burgers, Mcdonalds, Pretty, Prices, Range, Salad

Some of the analysts were saying, Now you're a cash cow, there's no growth at all, pay it all out in dividends, give me it all, you can't invest wisely.

Cash, Give, Giving, Growth, Invest

McDonald's is almost 50 years old. For 47 years we had a pretty consistent track record of being able to deliver admirable sales.

Admirable, Deliver, Mcdonalds, Track, Years

So Europe's a big driver. And at one point, if the euro hadn't devalued, they would have been making as much money as the US with half the stores. Returns were higher.

Euro, Europe, Half, Higher, Return

Salads was a big indicator of that - there was a huge market out there for it. And why not tap it? Some of the things we are doing now around the globe are responding to customers. It's not because some guy sued you.

Guy, Huge, Indicator, Salad, Salads, Why Not
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