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You have a certain set of facts and you are looking for situations where you have an edge, whether the edge is psychological or statistical.

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Mark Zuckerberg

I think there's confusion around what the point of social networks is. A lot of different companies characterized as social networks have different goals - some serve the function of business networking, some are media portals. What we're trying to do is just make it really efficient for people to communicate, get information and share information.