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Whoever is not too wise is wise. [Lat. , Quisquis plus justo non sapit, ille sapit. ]

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Satoru Iwata

Selling five million units in less than 14 months means DS is the fastest among any game machines ever launched in Japan to hit that level. To achieve this rapid growth, we were required not only to go after frequent game players, but to reel back people who had left games and to make video games enjoyable for those who had not played games at all.

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