Top Satoru Iwata Quotes - Quotesmemo.com

Satoru Iwata Biography

Satoru Iwata (Japanese: 岩田聡, Hepburn: Iwata Satoru, December 6, 1959 – July 11, 2015) was a Japanese video game programmer and businessman who was the fourth president and chief executive officer (CEO) of Nintendo. He is widely regarded as a major contributor in broadening the appeal of video games to a wider audience by focusing on novel and entertaining games rather than top-of-the-line hardware.

Read about Satoru Iwata in Wikipedia

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Satoru Iwata Quotes

No one else can match the environment we're creating for expanding the game experience to everyone. Our path is not linear, but dynamic.

Creating, Games, Linear, Path

As we learned a bitter lesson with the launch of the Nintendo 3DS, we are trying to take every possible measure so that the Wii U will have a successful launch.

3Ds, Lesson, Successful, Trying, Wii

We are sorry about [the E3] media briefings, specifically for those who were expecting to see Nintendo show something about ‘Super Mario’ or ‘Legend of Zelda. ’

Briefings, Media, Nintendo, Show, Sorry

Although many believe that technology automatically enables more realistic expression, I believe that is just not correct.

Although, Believe, Expression, Technology

If we stay in one place, we will become outdated

Become, Ifs, Outdated, Place, Stay

For young players, classic games are brand new. For older players, they bring back memories and make you feel good.

Games, Good, Make, Memories, Player, Players

Please understand, I am not saying that technology is unimportant. I understand that technology is important. But if we are just focusing on technology and investing in an IT manufacturing plant to come up with higher performance processing [chips], we will not succeed.

Important, Investing, Performance, Plant, Technology, Unimportant

Customers do not want online games.

Customers, Games, Online, Want

Engineering is not quite as important as imagination.

Engineering, Imagination, Important, Quite

The entire Nintendo group will carry on the spirit of Mr. Yamauchi by honoring, in our approach to entertainment, the sense of value he has taught us - that there is merit in doing what is different - and at the same time, by changing Nintendo in accordance with changing times.

Different, Group, Groups, Same, Taught, Taught Us

Some argue that our success is short-lived and temporary. So, we now need to make efforts to constantly expand the player base by offering services and titles that can appeal, not only to those who have never played games, but also to those who play them hard.

Constantly, Games, Offering, Player, Success

Throughout the history of game development, the game control mechanism has become more and more sophisticated,. . . Perhaps those who have quit gaming or who have never played games look at the game controller and think it's too difficult to play, even before they dare to touch it.

Become, Dare, Games, Play, Quit, Thinking

If you do the same thing as others, it will wear you out. Nintendo is not good at competing so we always have to challenge the status quo by making something new, rather than competing in an existing market.

Challenges, Competing, Nintendo, Something New, Thing, Wear

I apologize to those supporting Wii U about the lack of new titles from Nintendo in January and February but please understand we will have new titles to offer from March onward.

Lack, March, Nintendo, Offer, Titles, Wii

Today, if you don't understand the controller, you're not able to enjoy video games. . . . We expect the Revolution controller to become the standard in video game controls.

Enjoy, Games, Revolution, Video, Wii

In order to expand the gaming population, it is taken for granted that we need to offer games to satisfy veteran gamers. At the same time, I believe that we need to make a new proposal, so that those who do not play games can say, 'I can do it' and, 'I want to touch it. '

Believe, Order, Play, Population, Proposal, Taken

Please understand, I am not saying that technology is unimportant. I understand that technology is important.

Important, Please, Saying, Technology, Understand

Selling five million units in less than 14 months means DS is the fastest among any game machines ever launched in Japan to hit that level. To achieve this rapid growth, we were required not only to go after frequent game players, but to reel back people who had left games and to make video games enjoyable for those who had not played games at all.

Among, Five, Japan, Make, Mean, Player

At the moment, most customers do not wish to pay the extra money for connection to the Internet, and for some customers, connection procedures to the Internet are still not easy.

Connections, Moment, Money, Pay, Wish

I've never been able to control a first-person shooter, but as soon as I used the Revolution controller, I found it very easy to control the game. So, I think that's a genre that's particularly well suited for the controller.

Able, Games, Genre, Particularly, Shooter, Thinking

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