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I am going to be using Ronald Reagan's Bible [during swearing-in]. But I'm also going to be using one of our personal Bibles from home; it'll be different than the one I used when I was inaugurated as governor.

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John Jantsch

Create something people want to share.

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Bring the best of your Authentic Self to every opportunity.

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Perhaps the most important marketing step any business can take is to discover a way to be different.

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A thrilled customer is the most potent marketing asset your organization can leverage.

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Branding is the art of becoming knowable, likable and trustable.

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The difference between Sales and Marketing is that Marketing owns the message and Sales owns the relationship.

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