The major ingredient of any recipe for fear is the unknown.
I'm not saying that advertising is going away. But the balance is shifting. If today the successful recipe is to put 70 percent of your energy into shouting about your service and 30 percent into making it great, over the next 20 years I think that's going to invert.
If there would be a recipe for a poem, these would be the ingredients: word sounds, rhythm, description, feeling, memory, rhyme, and imagination. They can be put together a thousand different ways, a thousand, thousand. . . more.
The recipe for any character is always very interesting, as far as what doses of certain qualities you want.
It's always good to go over the recipe beforehand, so you can easily think of the next thing that needs to be done.
Every time you go out there to do something, you wonder if you can do it. There's no assured success. There's no secret recipe for success. Every time you go out there, you go out there with the possibility of great failure.
Kids are told there are no differences between boys and girls. They are told there is no such thing ultimately as right and wrong. Values are relative. Truth is relative. Morality is defined by individual choice. If that isn't a recipe for sexual harassment and other forms of sexual and physical abuse, I don't know what it is.
Say you're a sex worker and your partner knows you're a sex worker, but you're not out to your family. That could be very dangerous, particularly in an unhealthy relationship, where it could be a recipe for conflict, for something potentially violent that could lead to someone going to jail. There's so much pressure because of the criminalization and stigma. If we lifted that, it's only going to benefit more women.
I just want to say that the multiculturalism - and especially the cultural relativism which is even worse than multiculturalism, the concept that all cultures are equal - is the worst recipe for any society.
The theory of meaning says that joining and serving in things larger than you that you believe in while using your highest strengths is a recipe for meaning.
Green chemistry is replacing our industrial chemistry with nature's recipe book. It's not easy, because life uses only a subset of the elements in the periodic table. And we use all of them, even the toxic ones.
I cook a lot. I'm always experimenting. I'm not much of a recipe follower.
I was sent to sleepover camp since I was 6, and you know, it's a recipe for disaster.
But for the time being, I've only learned one cake recipe and how to make scrambled eggs.
The recipe for success. . . customers will get what they want, when they want it. . . you will see more revenue, greater brand loyalty, real relationships, and a competitive edge.
My grandsons really love my apple cake, which is from my grandmother's recipe.
A recipe is a story that ends with a good meal.
It's not always going to be smooth sailing or everyone will do it. If you have something people want, it should be the perfect recipe for success.
In Sardinia one summer my best friend Marisa Berenson and I ironed each other's hair. We used a hot laundry iron and took turns putting our hair on the ironing board, literally ironing it. That's a recipe for straightening that may be highly successful, but is definitely not recommended.
I may find something that looks interesting and then go on to alter the recipe by adding spices, things of my own. I also look for time-saving recipes, dishes that can be prepared ahead and stored.