Everybody is designing magic iPhone apps that do things that are really, really beautiful, but a really important thing about magic is that the gimmick has to be ugly.
All my songs were solo voices. Just me singing. In fact, that was the gimmick - no gimmick. Just singing straight with not too much background.
God gave me a voice to sing with, and when you have that, what other gimmick is there?
There's a lot of gimmick infringement out there, but that's cool. It's a compliment. But it all started right when I first came into the Garden. I came down to Eye of the Tiger and when I hit the ring with the Sheik, I just put my hand up to my ear by accident, and the crowd got louder. I was like "Oh, that works. "
I spent my life - all my life - learning to wrestle. It's the only means of livelihood I've ever had and, uh, the only gimmick that I have in wrestling is wrestling.
February days are a marketing gimmick; love happens every day.
You've got to have a gimmick if your band sucks.
Rule No. 1 is you can't be fake. If you're fake, you become a gimmick and you're selling a gimmick; a little gimmick is cool, this is entertainment. But when you base your stuff on mostly real stuff, you never run out of it because every day is a different adventure.
These days, you have to have a gimmick to do the weather. You have to have an act.
Rap is a gimmick, but I'm for the hip-hop, the culture.
If you are going to be a big personality, you've got to have some kind of characteristic gimmick.
Marilyn Manson is a criticism of gimmickry, while being itself a gimmick.
There is nothing to keeping a band together. You simply have to have a gimmick, and the gimmick I use is to pay them money!
Gas tax holiday is a classic Washington gimmick.
I don't see us as a big media gimmick band. We don't have a cultivated appearance or anything like Kiss.
I've never wanted to use my age as a gimmick, as something that would get me ahead of other people. I've wanted the music to do that.
Why is a movie starring women considered a gimmick and a movie starring men is just a normal movie?
Awards are only a publicity gimmick.
Why do photographers start giving numbers to their prints? It’s absurd. What do you do when the 20th print has been done? Do you swallow the negative? Do you shoot yourself? It’s the gimmick of money.
The fatal error of much science fiction has been to subscribe to an optimism based on the idea that revolution, or a new gimmick, or a bunch of strong men, or an invasion of aliens, or the conquest of other planets, or the annihilation of half the world--in short, pretty nearly anything but the facing up to the integral and irredeemable nature of mankind--can bring about utopian situations. It is the old error of the externalization of evil.