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Sometimes [genius] is just the thing that emerges after twenty years of working at your kitchen table.

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David Ogilvy

Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine.

Business, Lies, Lying, Wife, Write, Writing
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The best ideas come as jokes. Make your thinking as funny as possible.

Creativity, Funny, Humor, Possible, Thinking

The more informative your advertising, the more persuasive it will be.

Advertising, Economy, Informative, Marketing, Persuasive

You can't save souls in an empty church.

Church, Empty, Save, Soul, Souls

First, make yourself a reputation for being a creative genius. Second, surround yourself with partners who are better than you are. Third, leave them to go get on with it.

Creative, Creativity, Genius, Leadership, Reputation

The best idea is the simplest.

Idea, Ideas, Simplest
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