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Just as the birds of the air are fed, we'll continue to be fed.

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Lauren Greenfield

My photography is often a sociological look at American culture and it's been very well published in the UK.

Culture, Looks, Photography, Sociological
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When the words ‘like a girl’ are used to mean something bad, it is profoundly disempowering. I am proud to partner with Always to shed light on how this simple phrase can have a significant and long-lasting impact on girls and women. I am excited to be a part of the movement to redefine ‘like a girl’ into a positive affirmation.

Girl, Mean, Simple, Phrase, Bad, Positive

My first book, Fast Forward, was about growing up in the shadow of Hollywood and how kids are affected by the culture of materialism and the cult of celebrity, and I've often felt the reason my work has an audience in the UK is because it's everything the British love to hate about the Americans.

Book, British, Fast, Growing Up, Hate, Love

I've often used the extremes in my work to comment on the mainstream. I think that sometimes a subject that I'm working on, like popular culture, is so present all around us that they're hard to see. It's like: How do you see the air you breathe? How do you see how it affects you?

Thinking, Air, Culture, Like, Subject, Hard

I'm also looking for the psychological elements that fuel commodity culture. For example, if we imbue girls with deep insecurity about their bodies through images of an impossible ideal, we create a really vulnerable and avid consumer. If somebody feels that they're not OK without a certain product, you have a very deep and loyal market that will come back to the product again and again. Sometimes, this process is both rational and irrational.

Girl, Insecurity, Culture, Elements, Loyal

You have these relationships with people that you care about, but I also try to stick to my job as filmmaker and be fair and truthful about what I saw and my experience of the people, hopefully informed by a deep understanding of them.

Jobs, Deep Understanding, People, Fair, Stick, Experience
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