I'm a big fan of huge populations of people, so you'd think with 300 million people in the country, you don't even have to please 1% to be phenomenally successful.
Ants are so much like human beings as to be an embarrassment. They farm fungi, raise aphids as livestock, launch armies into war, use chemical sprays to alarm and confuse enemies, capture slaves, engage in child labour, exchange information ceaselessly. They do everything but watch television.