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When you come from a big family, you see that, growing up, you're learning how to share. Your sisters have got your back; you're not alone in this - 'We all support you!' Your family provides that; it gives you a sense of safety, and it's a very grounding feeling.

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Dan Heath

You want to invent new ideas, not rules

Ideas, Invent, New Ideas, Rules, Want
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Data are just summaries of thousands of stories - tell a few of those stories to help make the data meaningful.

Data, Help, Make, Meaningful, Stories

You want to invite new ideas, not new rules.

Ideas, Invite, New Ideas, Rules, Want

Take a company like GM. For years, people were warning its execs that the company was too dependent on big SUVs and trucks, that it was falling behind other companies in innovation. A lack of knowledge wasn't the problem. And mothers and fathers everywhere try to warn their kids that maybe a giant tattoo isn't such a good idea. Good luck in that fight, Knowledge.

Company, Father, Lack, Mother, Problem, Tattoo

You wan't to invent new ideas, not new rules.

Helpful, Ideas, Invent, Marketing, Rules
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