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There are many ways to grow football-wise. You go slow or are pushed to go faster, otherwise you get left behind. For me, there would be trouble in stopping learning.

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Al Ries

Today, communication itself is the problem. We have become the world's first overcommunicated society. Each year we send more and receive less.

Communication, Fear, Overcommunicated, Problem, Today, Years
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Changing the direction of a large company is like trying to turn an aircraft carrier. It takes a mile before anything happens. And if it was a wrong turn, getting back on course takes even longer.

Aircraft Carriers, Carrier, Change, Company, Takes, Trying

The real barrier (to building a brand) is the human mind. It normally takes decades to build a brand because it takes decades to penetrate the gray matter in between your ears.

Ears, Gray, Gray Matter, Mind, Real

THE LAW OF THE GENERIC: One of the fastest routes to failure is giving a brand a generic name.

Fastest, Generic Name, Law, Name, Names, Routes

It's better to be first in the mind than to be first in the marketplace.

Business, Firsts, Marketplace, Mind

The Internet is the ultimate in brand-centered buying.

Brands, Buying, Internet, Ultimate
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