Every page was once a blank page, just as every word that appears on it now was not always there, but instead reflects the final result of countless large and small deliberations. All the elements of good writing depend on the writer's skill in choosing one word instead of another. And what grabs and keeps our interest has everything to do with those choices.
The meanest authors have at least this similarity with the great author of heaven and earth, that they usually say after a completed day of work: "And behold, what he had done was good.