I remember my mentor once said, "The low road is crowded. The high road is wide open. So let's try to take the high road. " I think that people are hungry for content that enriches and expires. You can entertain people while still expanding their horizons. You don't have to have it be a race to the bottom with reality television.
Our inner guidance comes to us through our feelings and body wisdom first - not through intellectual understanding. The intellect works best in service to our intuition, our inner guidance, soul, God or higher power - whichever term we choose for the spiritual energy that animates life.