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The photographer and the director are where reality and fantasy meet.

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Gregory Heisler

I wanted to grow in terms of making pictures, not adapting to new software and technology. But that's the game now.

Technology, Games, Term, Adapting, Terms, Making
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The work is primarily subject-driven. All decisions flow from there. The photographs are all made in response to a unique subject, in particular context, at a specific moment in time. The thoughtful preparedness that defines my working method actually facilitates spontaneity and allows me to embrace surprise. I always have a game plan but view it as merely the jumping off point.

Jumping, Spontaneity, Thoughtful, Time, Unique

The picture I was hoping for is never the picture I get, but yeah, I think they fail all the time. Fortunately my clients don't think they do, so I can continue to have a career. But I just look at them and think.

Career, Careers, Clients, Fortunately, Looks, Thinking

To me, style is like your fingerprint. Nobody else has it.

Fingerprint, Fingerprints, Like You, Nobody, Style

Magazines don't have enough confidence to have their own style, so they use a borrowed style. That is shocking to me, but your perception is very accurate. It's a way to be more commercially viable, but to me, that's not having a style, that's having a schtick.

Accurate, Magazines, Perception, Style, Use, Viable

I never do pictures that I've done before - but I really try not to. Whenever I get an assignment I try to think how to shoot this person for this story in this magazine at this point in time.

Magazine, Person, Stories, Story, Thinking, Trying
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