Formula One gives a platform to companies like Rolex - and that's just in media space, watching television … - Martin Sorrell

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I went through this difficult time [in the 1984] when we were making our third record where I kind of lost my mind. That's when the bulimia kicked in. And that's when I got really freaky.

Martin Sorrell

Formula One gives a platform to companies like Rolex - and that's just in media space, watching television or reading newspapers, digital or physical. You see the brand in the context of the competition and bring it to the attention of everybody on a regular basis.

Attention, Formula, Media, Reading, Rolex, Space

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