Same topic Authors
Quote of the day

The truth is I don't regret it. It was the right decision [not run for president] for my family, and the right decision for me.

Popular Topics
Alien, Flower, Gossip, Disco, Possible, Intelligent, Involve, New York, Thought, Thing, Positive, Dress, Thank You, Excellent, Looking For Love, World, Philosophy, Stage, Future, Wisdom, Butterfly, Important, Night, Enthusiast, Glory, Poet, Body, Value Of Life, Memorable, Peace Love, Bear, Knowledge, Achievement, Difference, Success, Love You, Reality, Like, Lives, Air, Things In Life, Life Is Like, Identity, Fitness, Live, Light, Ideas, Peace And Love, Evidence, Afternoon
Marty Neumeier

Brand is not what you say it is. It’s what they say it is.

Brand, Brands, Say
Same Author Quotes

Designers don't actually solve problems. They work through them.

Actually, Design, Designer, Problem, Problems, Solve

The most innovative designers consciously reject the standard option box and cultivate an appetite for thinking wrong.

Appetite, Bad Ass, Badass, Box, Designers, Thinking

To achieve originality we need to abandon the comforts of habit, reason, and the approval of our peers, and strike out in new directions.

Abandon, Comfort, Needs, Originality, Peers, Reason

I see "demand creation" as a 20th-century construct that's bound up with advertising. It's an outmoded view of marketing that says, "First, we build a product or service, then we advertise it into people's lives. " Embedded this view is the belief that companies control brands. This is a myth. My message all along has been that brands are actually created by customers, not companies. Companies only provide the raw materials - the products, messaging, behaviors - that people use these to create brands.

Belief, Created, Marketing, Materials, People, Provide

The best design tool is a long eraser with a pencil at one end.

Design, Eraser, Long, Tools
Similar Quotes