Most performers don't admit this, because it sounds negative and performers are not supposed to be negative, but when I was on the road, I was lonely.
I have to say, the Campus Crusade tactic struck me as disingenuous. They rented a hotel ballroom next to a nightclub and set up a fake "party" inside, complete with security guards and flashing lights. When you walked in, instead of drink specials and trance music, they gave you gospel tracts.