Investors must keep in mind that there's a difference between a good company and a good stock. After all, you can buy a good car but pay too much for it.
What is your personal carrying capacity for grief, rage, despair? We are living in a period of mass extinction. The numbers stand at 200 species a day. That's 73,000 a year. This culture is oblivious to their passing, feels entitled to their every last niche, and there is no roll call on the nightly news.