You have to be very closely linked to the beliefs of the people. This is the core issue. When there is divergence between your policy and the people's beliefs and interests, you will have this vacuum that creates disturbance.
It's the hardest thing in the world to put yourself in someone else's place, try to really feel what they feel, figure out why they do the things they do. Especially when it's easier to stick a label on something. Or someone.