The children of believing parents, at least their next and immediate seed, even of us Gentiles now under the gospel, are included by God within the covenant of grace.
For Google, the problem with being a free, abundant, and rather infinite set of services is that it's hard to create much of a stir about anything. There are so many major software service options under the 'more' menu on the Gmail page that they've had to go and add a final item called 'even more. '