The impresario functions as a bridge and a translator. He or she is a bridge between the creative point of view - which is often very focused on the creative task itself - and the resource-allocation process. The impresario has to make certain the funds and people required to get that task completed are available.
Jasper Johns
Donald Judd spoke of a 'neutral' surface, but what is meant? Neutrality must involve some relationship (to other ways of painting, thinking?) He would have to include these in his work to establish the neutrality of that surface. He also used 'non' or 'not' - expressive - this is an early problem - a negative solution or - expression of new sense - which can help one into - what one has not known. 'Neutral' expresses an intention.
