Change your mind as often as possible. Just because you thought something yesterday doesn't mean you have to think it today. Don't ever become a prisoner of your own opinion
Nike used to be known as Blue Ribbon Sports. What's now Sara Lee used to be Consolidated Foods. And Exxon was once Standard Oil Company of New Jersey. These were name changes that worked. But for all the ones that do, there are 10 or 20 that don't.