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Once we hit forty, women only have about four taste buds left: one for vodka, one for wine, one for cheese, and one for chocolate.
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Tony Evans
I try to explain the difference to a client between cleaning and restoration. Cleaning is simply removing some light to moderate soils. Restoration is removing those hardened deposits and stains that require heavier cleaners and much more time. Or on a building that has just been built or renovated it's removing all the construction debris. Setting expectations can go a long way to having and keeping satisfied customers.
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