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In the past there were too many portraits of Chairman Mao in China. They were hung everywhere. That was not proper and it didn't really show respect for Chairman Mao.

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Richard Thaler

I'm all for empowerment and education, but the empirical evidence is that it doesn't work. That's why I say make it easy.

Easy, Empirical Evidence, Empowerment, Make, Say
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When an economist says the evidence is "mixed," he or she means that theory says one thing and data says the opposite.

Data, Evidence, Mean, Mixed, Opposites, Theory

My mantra is if you want to help people accomplish some goal, make it easy.

Goal, Make, People, Want

So, what's a nudge? A nudge is some small feature of the environment that attracts our attention and alters our behavior.

Alters, Attention, Behavior, Environment, Nudge, Small

The lesson from behavioral economics is that people only save if it's automatic.

Automatic, Behavioral, Economics, Lessons, People

There's no reason to think that markets always drive people to what's good for them.

Markets, People, Reason, Think, Thinking
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