Top Roy H. Williams Quotes

Roy H. Williams Biography

Roy Hollister Williams is a best selling author and marketing consultant best known for his Wizard of Ads trilogy. He is founder of the Wizard Academy institute and currently lives in Austin, Texas with his wife Pennie.

Read about Roy H. Williams in Wikipedia

Random Authors

Roy H. Williams Quotes

Consequently, a young business often grows by large percentages. Mature businesses rarely do.

Business, Businesses, Grows, Large, Mature, Percentages

If you're not worried that you're pricing it too cheap, you're not pricing it cheap enough.

Cheap, Economy, Enough, Pricing, Worried

It appears that the media filters we carry in our heads are like computers: they've been forced to get faster in order to keep up with the demands our high-speed society puts on them.

Media, Order, Filters, Faster, Demands

Writing good ads is easy when you have something to say.

Easy, Economy, Say, Writing

A smart man makes a mistake, learns from it, and never makes that mistake again. But a wise man finds a smart man and learns from him how to avoid the mistake altogether.

Wise, Wisdom, Mistake, Altogether, Finds

Have you heard of this new thing called the internet? It's giving people new expectations. It's allowing them to become their own expert. Knowledge lies anxious at their fingertips. Gloss over the truth in your advertising and you'll quickly be dismissed as a poser.

Heard, Internet, Knowledge, Lying, People, Truth

The risk of insult is the price of clarity.

Clarity, Insult, Price, Risk

The risk of insult is the price of clarity. To be clearly understood one must speak the simple, essential truth as plainly as he is able.

Essential, Essentials, Risk, Simple, Understood

You see a person when you look in the mirror that no one sees but you. Other people see a person when they look at you, but you're not that person, either.

Look, Looks, Mirror, Mirrors, People, See

Follow a trail of bold mistakes and at the end of them you will find a genius.

Ends, Follow, Genius, Mistake, Trail

A meaningless statement remains meaningless no matter how often it's heard.

Economy, Heard, Matter, Remains, Statement

The person who achieves spectacular failure has at least attempted something bold. Failure is a temporary condition. Success is likewise temporary. Life, itself, is temporary - so quit hesitating. Do something!

Achieve, Achieves, Likewise, Quit, Quitting, Spectacular

Turning the other cheek isn't submissive. It's defiant.

Cheek, Cheeks, Defiant, Submissive, Turn The Other Cheek, Turning

Having the right message is what matters. It's not who you reach, it's what you say.

Matter, Message, Messages, Reach, Right, What Matters

Contrary to popular belief, Americans don't hate advertising.

Advertising, Belief, Believe, Hate, Popular

The salability of an item can often be improved while the value itself remains unchanged.

Improved, Items, Often Is, Remains, Salability

Opportunity never knocks. It hangs thick in the air all around you. You breathe it unthinking, and dissipate it with your sighs.

Air, Breathe, Opportunity, Sighs, Unthinking

Guard the secret theater of your heart. See nothing there that you do not want to see happen in reality.

Happen, Heart, Reality, Secret, See

Five minutes in an old book quickly reveals that most of what is being sold today as new insights into human behavior is merely the rediscovery of knowledge we have had for centuries.

Behavior, Book, Five, Reveals, Today

A visual image in the hand of an artist is merely a tool to trigger a mental image.

Artist, Hands, Mental, Tools, Trigger, Visual

››

Roy H. Williams Biography

Contact Us

About us