Maximise the alternative forms in which a user might receive a service, and the alternative sources of supply.
A core challenge for Australia is - how do we best prepare ourselves for the Asia Pacific century - to maximise the opportunities, to minimise the threats and to make our own active contribution to making this Asia-Pacific Century peaceful, prosperous and sustainable for us all.
What I'm trying to do is to maximise the probability of the future being better.
Take note of what's around you and maximise sensory pleasure.