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When we're not defending and justifying, and we're being very still, our answers can and do shock us.

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Charlotte Beers

Any CEO who cannot clearly articulate the intangible assets of his brand and understand its connection to customers, is in trouble.

Assets, Connections, Intangible, Trouble, Understand
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Speaking passionately from the very center of who you are is compelling, forceful, persuasive: that’s what leadership sounds like.

Compelling, Like, Persuasive, Sound

One of the biggest mistakes women make in business is that they aren't friendly enough.

Biggest, Enough, Friendly, Mistake, Women

The most common mistake you'll make is forgetting to keep your own scorecard. Very little at work reinforces your ability to do this, so you will have to be vigilant. When evaluators give you an assessment, they are just guessing at who you are; they certainly are not the ones who know your potential. They can rate you and influence you, but they don't get to define you. That's your most honorable assignment: to define, every day through the way you deliver your work, the scope and nature of your inherent abilities.

Ability, Assessment, Day, Giving, Mistake, Ones

Speaking with passion born of your own authentic experience and belief is always persuasive.

Authentic, Belief, Born, Passion, Persuasive

Here's what I believe is sexy at work: being strong and committed and confident, being precisely who you are and in hot pursuit of the goals and ideas you believe in so much they captivate and inspire others.

Believe, Inspire, Sexy, Strong
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