Ozwald Boateng OBE (/ˈɒzwəld ˈboʊtɛŋ/) is an English fashion designer of Ghanaian descent, known for his trademark twist on classic British tailoring and bespoke style.
Film is such a very good tool for communicating emotions, and all designers and creative people look to inspire an emotional response.
I'm doing a lot of things in Africa. I've formed a company with two friends of mine called Made In Africa and we are doing a lot of important things across the continent.
If you're a designer, there's got to be some films that you've seen that have inspired you creatively. There's no escaping that.
Anyone can wear any color. The question is about finding the right shade. There is a momentary trend to dark colors because when the financials are not that great, people go for black, navy and grey.
I haven't been to a job interview since I was 16 years old. When I was approached by Givenchy it was more like a courtship.
I'm not into street clothes. Don't understand it. I don't understand those over-exaggerated jean sizes so they hang off your back. . . I just don't understand it.
In Los Angeles, I'm always in Fred Segal. It's become a ritual. I have lunch and then buy lots of things I don't need. Usually tons of clothes for the kids that they grow out of in 10 seconds.
Tailoring was considered to be a world that was very traditional, and basically going out of fashion. Fashion designers did not have a real link with tailoring or tradition, so I fused the two worlds together.
Style is an extension of yourself. My approach is to enhance the personality of the wearer, so he has his own voice
A dream doesn't become reality through magic; it takes a lot of hard work.
Because I'm a designer, I'm quite good when I shop. I know what I'm looking for.
You can't have style if you don't have substance.
When I started, department stores were either very fashion, or very tailored, so the two never mixed. I mixed it, and they said you're too tailored for fashion and too fashion for tailoring. So I had to move the market. So that's what I did.
Film has always been a really good tool for me to communicate emotion about why I create a collection. I'm probably one of the first designers to make short films.