Half a King is my favorite book by Joe Abercrombie so far, and that's saying something.
I spent a lot of years working for Ralph Lauren, and he had so many copycats, from Tommy Hilfiger to Abercrombie & Fitch to J. Crew.
When I was 15, I worked at a dry cleaner because I wanted Abercrombie Fitch jeans. My mom told me I could have $20 jeans, not $70 jeans, unless I was willing to work for them. So I did!