Hartmut Esslinger (born June 5, 1944) is a German-American industrial designer and inventor. He is best known for founding the design consultancy Frog Design Inc. (stylized as frog).
The people in business must understand what they can achieve with designers. Designers have to understand that they really must deliver to business not just beautification, or another form of it, but substantial change.
Increasingly, corporations will look to advertising agencies for direction. Without an understanding of brand creation, messaging, and strategy, today's designers are destined to become the haidressers of tomorrow's creative environments-great for styling but light on strategy.
In Europe you learn not to fail, and in America you fail to learn. You need failure.
Good design should reflect a sense of human history-some aspect of where we've come from.
Today is what's thought about long ago. Now today we have to project, think, experiment, prototype the future.
Dave Sim
Colton Dixon
Armand Trousseau
Doug Mientkiewicz
Bruce Van Voorhis
Charles P. Kindleberger
Bob Kaufman
Russ Wilcox
Samuel Parris
Richard Keen
Helen Barrett Montgomery
Eric Fischl