One great question underlies our experience, whether we think about it or not: what is the purpose of life? From the moment of birth every human being wants happiness and does not want suffering. Neither social conditioning nor education nor ideology affects this. >From the very core of our being, we simply desire contentment. Therefore, it is important to discover what will bring about the greatest degree of happiness.
What moments of despair that life would ever be made precious to me by the consciousness that I lived to some good purpose! It was that sort of despair that sucked away the sap of half the hours which might have been filled by energetic youthful activity: and the same demon tries to get hold of me again whenever an old work is dismissed and a new one is being meditated.
I always make the business case for sustainability. It's so compelling. Our costs are down, not up. Our products are the best they have ever been. Our people are motivated by a shared higher purpose - esprit de corps to die for. And the goodwill in the marketplace - it's just been astonishing.
The man who succeeds above his fellows is the one who early in life, clearly discerns his object, and towards that object habitually directs his powers. Even genius itself is but fine observation strengthened by fixity of purpose. Every man who observes vigilantly and resolves steadfastly grows unconsciously into genius.