One thing with Montreal is it's so cold and everyone's so poor and beer's so cheap: if you go to a show you have to brave the weather to get there. So you show up and everyone's soaking wet - there's a sense of 'I trekked through three feet of snow to get here!' I think there's a kind of camaraderie that arises out of that, that's important to me as well.
n terms of the logistics of that from a title perspective, we have not talked about that nor do we typically care very much. We're not large on bureaucracy. My brothers and I said to each other when we started in this business that as a collective we can do far more than any one of us can do individually. And that's really what guides our relationship - this sense of camaraderie. And it is a family business, and we work together collaboratively as a family.