I don't like to lose, and that isn't so much because it is just a football game, but because defeat means the failure to reach your objective. I don't want a football player who doesn't take defeat to heart, who laughs it off with the thought, "Oh, well, there's another Saturday. " The trouble in American life today, in business as well as in sports, is that too many people are afraid of competition. The result is that in some circles people have come to sneer at success if it costs hard work and training and sacrifice.
One of the things I find depressing about some of the upper echelons of Anglicanism on both sides of the Atlantic is that it's sort of taken for granted that we all basically know what's in the Bible, and so we just glance at a few verses for devotional purposes and then get on to the real business.
Of course it is of no use to direct our steps to the woods, if they do not carry us thither. I am alarmed when it happens that I have walked a mile into the woods bodily, without getting there in spirit. . . . What business have I in the woods, if I am thinking of something out of the woods?
The only leverage the manufacturer can apply to the retailer is his relationship with the consumer. And the main element in profit growth is going to have to lie in making his brand more valuable to the retailer, through its being more valuable to the consumer. And that means his brand must be unique, it must have no adequate direct substitutes - because it is in this, after all, that value lies.